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Brand & Beyond

Welcome to Brand & Beyond, a curated collection of my most impactful projects that showcase my expertise in marketing, PR, brand development, communications, and design. Each piece reflects my commitment to thoughtful strategy and creative problem-solving.
Explore the work, and let’s discuss how we can elevate your brand beyond expectations.

WORK FOR CLIENTS 

These projects were completed for a diverse range of clients, secured through freelance work and partnerships at Emerson. They span marketing and PR campaigns, social media content, brand strategy, and communications planning.

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Social media content

Member-focused campaigns

Brand voice & Strategic development

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2025

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WORLDWIDE

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Marketing Plan
 

Brand Book

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Strategy grounded
in cultural storytelling

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2025

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Guerrilla PR campaign

PR & Brand strategy

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Storytelling through art and community impact

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2025

(7/21/25-8/20/25)

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Marketing campaign

Connections Plan


Strategy focused on
expansion & repositioning

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2024

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PR Plan & Campaign

Website mockup

Social media content

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2025
 

DESIGN & STRATEGY

A curated collection of concept-driven work that bridges visual design and strategic communication. From research-based eBooks to social media content and print materials, these projects showcase how thoughtful storytelling and design can shape perception, spark dialogue, and inspire action.

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Research-based advocacy eBook
 
Persuasive storytelling to drive civic action

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2025

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Brand Book

Crisis Comms. Plan

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2025

PRINT

SOCIAL MEDIA

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Content designed
for screens, feeds, and flyers

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2025

Concept Lab

An experimental space to illustrate my creative explorations. These projects weren’t commissioned by the brands, but were approached with the same level of rigor and professionalism as real client work. Each piece reflects my strength in blending insights with strategy and innovation.

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Guerrilla PR campaign

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Crisis Comms. Plan

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Media Pitches/Press Release

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2025

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Marketing campaign

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Strategic partnerships

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Solution-oriented approach​​

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2023

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Brand analysis

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New product pitch & recommendations​

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Research-driven strategy

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2022

Ignite Your Vision, Fuel It With YSpirit
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Call 

301-367-4891

Email 

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© 2025 Yoshiko Slater • all rights reserved

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